Have you heard of Clueless Gamer yet? Well, if you love games and like to laugh (and don’t we all?), you should definitely check it out. The funny format is part of the talk/variety show Conan on the American television channel TBS starring the infamous television host Conan O’Brian (previously known for his very successful late-night talk shows).
Conan, with little to no gaming experience or interest, tries out new video game releases while bantering back and forth with content producer and avid gamer Aaron Bleyaert. Initially launched as a web-only franchise in 2012, Clueless Gamer grew to become one of the most popular segments on the regular show. Most of the segments have featured new games (mostly big triple A games like GTA V, Tomb Raider and Resident Evil 6) on current systems, though one segment had Conan and Aaron playing classic Atari 2600 games, including E.T. the Extra-Terrestrial, widely considered the worst video game of all time.
Recently Conan tried his hand at VR for the first time at YouTube’s VR Lab where he played several VR games, including Dirk Van Welden’s (aka I-Illusions) shooting game Space Pirate Trainer. Unfortunately, the segment didn’t make the final cut for the actual episode, but it was featured online as an outtake.This is BIG news as no other Belgian game has ever been featured on the show and Conan ends the video by saying ‘that’s really fun!’. The outtake has already racked up more than 300.000 views at the time of this writing. For most game developers this is the kind of promotion they can only dream of. So congrats to Dirk!
Note: we reached out to Dirk while writing this article to ask him about the impact of the outtake on the sales of SPT. He told us the effect is rather limited as most viewers don’t own a VR headset yet. Quite logical when you think about it, but still, what an honour and achievement! Also nice to know: SPT currently has a market penetration of more or less 50%, which is downright incredible.