Christophe De bont 
22/11/2019This is the second part of our two-part blog (go here for part 1) where we take a closer look at our beloved industry and the different roles you can play in it. Talking to the people behind the games, we hope to highlight the many possibilities local game development can offer to anyone who’s Continue reading →
Christophe De bont 05/04/2019With over 100 games releasing every day, reaching your target audience has never been more difficult. There’s more ways than ever to connect with players, but you’ll need a solid marketing approach to get the message across and convince consumers playing your game is worth their time. Game marketing never has been more important and Continue reading →
David 13/03/2014We all know Unity for its powerful development tools, but the guys at San Francisco also know a great deal about how to properly market games. Darren Williams, Marketing Director of Unity, and Dan Adams, Unity’s Global PR Manager, talked about what works and what doesn’t in game marketing. This talk stems from Unite 2013 Continue reading →
